Op z’n Texels
Creating a quirky little universe for a small island brewery.
At Texels they do things their own way. That's what you have with islanders: they are simply not that concerned with what is going on on the other side. And that's a good thing. Because it is precisely by choosing our own path unperturbed that we create very special beers. This quirky island mentality forms the core of the campaign, with the theme: 'The Texels Way'.
We crafted a quirky universe around the iconic lighthouse, full of colour, a straight forward tone of voice and tons of sheep. And then we unleashed it where we could; TVC, online video, outdoor, festivals, point of sale, merchandise, tasting rooms, naming new products and pack design.
San Accent Branding 360 / San Accent Fast Moving / Esprix Silver B-to-C / Esprix Bronze Fast Moving
