Waar heel Holland slaapt
The hotel chain that welcomes you with a lullaby.
Most hotel brands focus on the ‘unique’ experiences they offer to their guests. Bastion Hotels, based in Holland, acknowledges that most people don’t really need a hot stone massage or complimentary welcoming cocktails. Bastion Hotels welcomes people that want to spend their money on the things that matters most: a good night’s sleep.
So when you have a meeting on the other side of the country, going to the wedding of your best mate or dancing the night away with your friends; Bastion Hotels is where Holland sleeps.
The campaign rolled out on TV, social and digital.